3 Benefits of Creating Bingeable Learning & How to Talk to Your Boss About Them
Bingeable learning sounds great, but there must be hard facts and tangible outcomes if you want to get stakeholders on board and change the game on an organizational level, right? Well, what if I told you binge-able learning could lead to better employee retention, higher company revenue, and less disruption as your organization advances to become an industry leader?
Don't take my word for it; the numbers speak for themselves. And today, we're giving you a script that you can take right to the top.
How To Talk About the Benefits of Bingeable Learning
Benefit #1: Increased Engagement → Better Retention
Over a fifth of all millennials in the workforce have switched jobs within 12 months. This job turnover costs our economy $30.5 billion per year. This insane amount of money comes from hiring, training, and other costs associated with frequently replacing employees.
If we want our training to have long-term effects, we need to hang on to long-term employees who can become mentors to the next generation.
When we create binge-able learning moments in the form of bite-sized videos that feel relevant and valuable, we can engage the future of the workforce by speaking their language and ultimately developing loyalty.
Benefit #2: Innovation & Diversity → Higher Revenue & Happy Employees
Companies with more diverse management teams report 19% higher revenue due to innovation. This makes sense because diversity means diversity of minds, ideas, and approaches -- which allows you to find a solution that takes into account multiple angles of the problem, resulting in a stronger, more well-rounded solution.
The principles of TikTok are all about diverse learning, which is key for your company's bottom line. In practice, bingeable learning gives more people the opportunity to share their expertise and unique experiences and build their knowledge base on their own time.
Benefit #3: More Agility → Less Disruption
In a world where time is money, it’s all about maximizing your resources. Companies that leverage their library of bite-sized content will be able to nimbly update modules without causing disruption to an entire course, which means that learners can receive accurate information and stay on target with their goals.
If you’re thinking that a little interruption isn’t that big of a deal, think about this: It’s estimated that workplace distractions account for 759 lost hours per year per employee. When a learner’s path towards advancement is disrupted, the derailment can lead to a loss of productivity, a lack of innovation, and ultimately, a hit to the company’s bottom line.
Bingeable learning’s innate agility will not only mean less disruption but also allow for more content creation. Much like an expert game of Tetris, a portion of bite-sized content can be optimized and repurposed to support another course. This means you can efficiently fill gaps without drafting new content from scratch.
Need more help developing a plan for implementation and execution? Book a TikTok Strategy Call to chat with one of our experts.
Ready to create content with the future in mind? Download "Decoding the Future: Strategies for NextGen Learning" for all our best tips and tricks!
